Premiership games could be bought by ISPs

[Tags: webdesign]. Premier League games could be bought for online broadcast following a new TV agreement that will put an end to Sky's monopoly on coverage. The Guardian reports on the agreement with the following key paragraph:

"The Premier League will also encourage bids from new entrants such as BT, France Télécom and AOL by making all the packages "platform neutral" for the first time. That means that instead of hiving off new media rights into a separate package, it is understood winning bidders will be able to distribute games as they see fit. As such, a telecoms company could choose to boost take-up of broadband by screening games exclusively over the internet."

This won't be until 2007, however, so until then you might have to rely on those Chinese websites...